Ⅰ. Intshayelelo

Ibhotile yesitshizi sevumba ayisiyonto nje yokugcina iziqholo, kodwa ikwasisixhobo esibalulekileyo sokuqinisekisa uzinzo, ukulula kunye nokusebenza kakuhle kwesiqholo. Sasaza ivumba ngokulinganayo ngendlela yesitshizi, uvumela abasebenzisi ukuba balawule ngokulula umthamo wesiqholo. Izinto ezikwibhotile yesitshizi azichaphazeli kuphela uyilo lwembonakalo, kodwa zikwachaphazela ngokuthe ngqo ixesha lokugcinwa kwesiqholo, ukuphatheka lula kunye namava omsebenzisi.

Iibhotile zeziqholo ezenziwe ngezinto ezahlukeneyo, ezifana neglasi, iplastiki kunye nesinyithi, zisetyenziswa kakhulu kwiziganeko ezahlukeneyo nakwiimarike zabathengi ngenxa yeempawu zazo ezahlukeneyo.Xa sikhetha izinto zebhotile yeziqholo, akufuneki siqwalasele ubuhle kunye nendawo ezibekwe kuyo uphawu, kodwa siqwalasele nokuqina, ukhuseleko lokusingqongileyo, iindleko kunye nezinye izinto.

Eli nqaku liza kuthelekisa izinto ezisetyenziswa kwiibhotile ezintathu zokutshiza iziqholo eziqhelekileyo: iglasi, iplastiki kunye nesinyithi, kwaye lihlalutye izibonelelo zazo, iingxaki kunye neemeko zokusetyenziswa kwazo ukunceda abathengi kunye neenkampani ukuba benze ukhetho oluchanekileyo.

Ⅱ. Ibhotile yeSitshizi seGlasi sePerfume

• Iingenelo

1.Ubuhle kunye nengqiqo ephucukileyo: izinto zeglasi zinokubonisa ngokupheleleyo umbala kunye nobume beziqholo kwaye zidlulisele umfanekiso wohlobo oluphezulu kunye nokukhanya kwayo kunye nobume bokukhanya. Iinkampani ezininzi zeziqholo ezikumgangatho ophezulu zikhetha iibhotile zeglasi kuba zinokwenza imbonakalo eyahlukileyo ngokukhanya okukhanyayo kwaye ziphucule ngakumbi ukutsala kweziqholo.

2.Ukugcinwa kwevumba elibi: iglasi yinto engasebenziyo kwaye ayisebenzi kunye neekhemikhali ezikwiziqholo. Oku kwenza ibhotile yeglasi ikwazi ukugcina ivumba layo lokuqala leziqholo kwaye iphephe ukungcola kwezinto okanye ukusabela kweekhemikhali okukhokelela ekuwohlokeni kweziqholo. Ke ngoko, iibhotile zeglasi zihlala zisetyenziselwa iimveliso zeziqholo ezikumgangatho ophezulu nezexesha elide.

3.Ubuhlobo kwiNdaloIglasi yinto ephinda isetyenziswe enozinzo oluqinileyo. Iibhotile zeglasi zinokuphinda zisetyenziswe kwaye zisetyenziswe kwakhona emva kokusetyenziswa, kwaye aziyi kubangela ungcoliseko lwexesha elide kwindalo esingqongileyo njengeplastiki. Ke ngoko, iimpawu kunye nabathengi abanolwazi olunzulu ngendalo badla ngokukhetha iibhotile zeglasi.

• Iingxaki

1.UbuthathakaEnye yezona ngxaki zinkulu ngeebhotile zeglasi kukuba ziyaphuka lula, ingakumbi ngexesha lokuthuthwa okanye xa zisetyenziswa yonke imihla. Oku kwandisa iingxaki zokuthutha kunye nokugcinwa kwazo kwaye kunokukhokelela emngciphekweni wokonakala ngakumbi xa zithuthwa kumgama omde.

2.Ubunzima: Iibhotile zeglasi zinokuba nzima xa zithelekiswa neplastiki kunye nesinyithi, nto leyo eyenza kube nzima ukuziphatha, ingakumbi xa uhamba okanye uziphethe. Lo ngumda kwiimveliso zeziqholo ezifuna uyilo olulula nolukhaphukhaphu.

3.Ixabiso Eliphezulu: Inkqubo yokwenza iibhotile zeglasi iyinkimbinkimbi kwaye ibiza kakhulu. Ngenxa yoko, iibhotile zeglasi zihlala zisetyenziselwa ukupakisha ii-perfume zeglasi ezixabisa kakhulu.

Ⅲ. Ibhotile yokutshiza yeplastiki yevumba

• Iingenelo

1.Ilula kwaye Ihlala ixesha elide: Izinto zeplastiki zilula kwaye aziqhekeki, zithintela umngcipheko wokuba iibhotile zeglasi zibe buthathaka, ngoko ke zifanelekile kwiindlela zokuhamba zemihla ngemihla. Ihlala ixesha elide: Ayonakaliswa lula kukuhla okanye ukungqubana kwaye inobomi obude.

2.Ixabiso eliphantsi: Xa kuthelekiswa neglasi nesinyithi, iibhotile zeplastiki azibizi kakhulu ukuzenza, nto leyo eyenza zifaneleke kakhulu ekuvelisweni kwazo ngobuninzi. Oku kwenza iibhotile zeplastiki zibe lolona khetho lukhethwayo kwiimveliso ezininzi zeziqholo ezingabizi kakhulu ezikwaziyo ukuzinika abathengi ngexabiso eliphantsi kakhulu.

3.Uyilo Olunemisebenzi EhlukahlukeneyoIzinto zeplastiki zithambile kakhulu kwaye zinokuvelisa ngokulula iibhotile zeziqholo ezahlukeneyo, imibala kunye nobume ukuze kuhlangatyezwane neemfuno zoyilo lweemveliso ezahlukeneyo. Kwangaxeshanye, iibhotile zeplastiki zineendlela zokunyanga umphezulu eziguquguqukayo ezinokubonelela ngeziphumo ezahlukeneyo ezifana nokukhazimla, ukuqandusela okanye ukucaca.

• Iingxaki

1.Ukugcinwa kwevumba elibi: Izinto zeplastiki ezikumgangatho ophantsi zinokusabela ngokweekhemikhali kwizithako ezikwisiqholo, nto leyo ebangela ukuba ivumba litshintshe okanye lonakale. Iiplastiki azifanelekanga ukugcina iziqholo ezixineneyo okanye ezixabisekileyo kuba azinakugcina ivumba lokuqala lesiqholo ixesha elide.

2.Ubume obubi: iibhotile zeplastiki azisoloko zibonakala okanye zivakala kakuhle njengeebhotile zeglasi okanye zesinyithi kwaye zihlala zibonakala zingabizi. Kwiimveliso ezibekwe njengeempahla eziphezulu okanye zobunewunewu, iibhotile zeplastiki kunzima ukubonakalisa ubunzulu kunye nokunciphisa umfanekiso wophawu.

3.Imiba yokusingqongileyo: iibhotile zeplastiki azinabungozi kangako kokusingqongileyo, ingakumbi izinto zeplastiki ezinzima ukuzonakalisa kwaye zibangele ungcoliseko lwexesha elide kokusingqongileyo. Nangona inxalenye yeplastiki inokuphinda isetyenziswe, izinga lokuphinda isetyenziswe liphantsi, ngoko ke iibhotile zeplastiki zijongene nemingeni kwimarike enolwazi olukhulayo ngokusingqongileyo.

Ⅳ. Ibhotile yeSitshizi sePhefumlo seSinyithi

• Iingenelo

1.Yomelele kwaye Ihlala Ihleli: Ibhotile yesitshizi sesiqholo sesinyithi ihlala ixesha elide kwaye ayizukuba lula ukonakala, ingakumbi inokuthintela ngempumelelo ingxaki yokuvuza. Ulwakhiwo lwayo oluqinileyo lwenza iibhotile zesinyithi zibe lolona khetho lufanelekileyo kwiziqholo ezikumgangatho ophezulu nezokuhambahambayo njengoko ikhusela kakuhle umxholo weziqholo kwaye inciphisa umngcipheko wokonakala ngexesha lokuthuthwa okanye ukusetyenziswa kwemihla ngemihla.

2.Iteknoloji yanamhlanje: Inkangeleko yesinyithi idla ngokunika uvakalelo lobuchwepheshe banamhlanje, obuncinci kunye nobomgangatho ophezulu. Ukukhanya okupholileyo kunye nobume obukhethekileyo beebhotile zesinyithi zilungele uyilo lweziqholo eziphefumlelwe bubuchwepheshe okanye zesitayile esincinci, kwaye zinokuba yindlela entle yokubonelela abathengi abafuna uyilo olutsha nolwanamhlanje.

3.Ukukhusela Ukukhanya Okulungileyo: izinto zesinyithi zinokuthintela ukukhanya kwelanga ngempumelelo, zithintele ivumba ekutshintsheni kweekhemikhali ngenxa yokukhanya. Ingakumbi kwiindawo ezishushu, njengasentshona ye-United States, olu phawu lunceda ukugcina uzinzo lwezithako zevumba, ngaloo ndlela lwandisa ubomi beshelufu yevumba.

• Iingxaki

1.Iyachaphazeleka bubushushu: iibhotile zesinyithi ziphinda zisetyenziswe ukuze zisetyenziswe ngenxa yotshintsho lobushushu obungqongileyo, nto leyo enokubangela utshintsho kumgangatho wevumba, nto leyo echaphazela ivumba kunye nefuthe levumba.

2.Ixabiso Eliphantsi: iibhotile zesipreyi sesinyithi ezisemgangathweni zibiza kakhulu ukuvelisa kwaye zihlala zibiza kakhulu kuneebhotile ezenziwe ngezinye izinto.

3.UbunzimaNangona iibhotile zesinyithi ziya kuba lula xa zithelekiswa neebhotile zeglasi, zisanzima kunezo zenziwe ngeplastiki, kwaye oku kunokuchaphazela ukuphatheka kwemveliso iyonke, ingakumbi xa uhamba, nto leyo enokongeza umthwalo owongezelelweyo.

Ⅴ. Izinto ezichaza ukukhethwa kwezinto

IiMarike ezijoliswe kuzo: Iziqholo ezikumgangatho ophezulu zithanda iibhotile zeglasi, ezinokubonisa umfanekiso wohlobo lobuhle kunye nobuchwepheshe, ngelixa iimveliso ze-FMCG zinokukhetha izikhongozeli zeplastiki, ezingabizi kakhulu, ezilula, kwaye kulula ukuzivelisa ngobuninzi.

Iziganeko: Kwiziqholo ezisetyenziswa xa useluhambeni, izinto ezikhaphukhaphu nezomeleleyo zizinto ezibalulekileyo ekufuneka uziqwalasele, kwaye iibhotile zesinyithi ezibolayo zeplastiki zihlala zikhethwa.Iibhotile zeziqholo zasekhaya zinika ingqalelo engakumbi kwimbonakalo yoyilo kunye nokuqina kwazo, kwaye zihlala zenziwe ngeglasi okanye ngesinyithi, ukuze kuphuculwe ubuhle bendawo yasekhaya.

Umfanekiso weBrand: Uyilo lweebhotile zokutshiza ezenziwe ngezinto ezahlukeneyo lunokubonisa ixabiso kunye nendawo olubekwe kuyo uphawu.
Ulwazi ngeNdalo: Njengoko inkxalabo yabathengi ngophuhliso oluzinzileyo isanda, iimpawu zityekela ngakumbi ekusebenziseni izixhobo ezinobuhlobo nokusingqongileyo, njengeglasi enokusetyenziswa kwakhona okanye iiplastiki ezisekelwe kwi-bio, xa zikhetha izixhobo eziza kuhlangabezana neemfuno zabasebenzisi zokukhusela indalo.

Ⅵ. Isiphelo

Xa ukhetha izinto ezisetyenziswa kwiibhotile zokutshiza iziqholo, izinto ezahlukeneyo zinezibonelelo kunye neengxaki zazo, ezinokuhlengahlengiswa ngokweemfuno ezahlukeneyo zemarike kunye neemeko zokusetyenziswa.

Uyilo lwexesha elizayo lweebhotile zeziqholo luya kuqhubekela phambili kwindlela enobuhlobo nokusingqongileyo neyahlukeneyo. Njengoko inkxalabo yabathengi ngokugcinwa kwezinto iqhubeka ikhula, iimpawu zisenokusebenzisa kakhulu izinto ezinokuphinda zisetyenziswe okanye ezisekelwe kwizinto eziphilayo, zidibene noyilo olutsha ukuhlangabezana neemfuno zemarike zeemveliso ezinobuhlobo nokusingqongileyo nezenzelwe wena. Oku kuya kuqhuba ishishini leebhotile zeziqholo liye kwimigangatho ephezulu yokusingqongileyo kunye nokwahluka koyilo.